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As a fellow business owner since 1993, my job is to observe social patterns and help your business swim in places that help you succeed. So, what happens to business owners who find themselves running solo, or at least feeling like it? The sense of isolation can be overwhelming at times. It’s not hard to see why Megan Auman suggests that, “when I talk to solo creative business owners, the number one thing they complain about is loneliness.”

Below are important practical and relational ideas from a few Forbes contributors that may help along your business journey.


The Mentors
“In addition to those folks who are stumbling along the entrepreneurial path beside you, you also need support and help from those who are just ahead of you. Good mentors and advisers are critical to your business’s success. Some businesses choose to formalize their advisory relationships, creating either a panel or a cohesive group, while others choose to call on people in their network more informally as the need arises. Call on them as needed and always work hard to demonstrate your gratitude.”
–  Adelaide Lancaster is an entrepreneur, consultant, speaker and co-author of The Big Enough Company
Other Interests
“Working for and by yourself can feel lonely. When your work and life are closely mixed, which is fine and natural, a certain tension can develop between you and your working self. It can feel as though you don’t having anything else to talk about with others or do by yourself. Try not to lose yourself – it’s still important to fill your life with other interests. Great ideas come from the most unexpected places. Open yourself to the world around you and your work and your emotions will benefit. Lastly do not accept the excuse that you don’t have time for anything but work.”
–  Jennifer Edwards is a change management consultant and founding partner at Edwards & Skybetter LLC.
Your Social Self
“Find a way to meet some like-minded people, whether it’s through a networking group, a class, a volunteer opportunity, or even a coffee shop. Remember that human beings really are social creatures (there are very few true recluses) so that whether your social needs are low, medium, or high, it’s perfectly natural to want a connection to others and a sense of community. Accept this truth and find a few new people to get to know.”
–  Yael Sivi, Executive Coach and Psychotherapist, Co-Founder of Collaborative Coaching


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