Is it possible that we don’t know how our customers connect with our organization practically and emotionally? Millions of books have been read and training hours spent teaching on how to define the type of client each company is looking for, but what if the best...
Every season seems to have advertisers scrambling for consumer attention and most business owners asking questions like, “Do advertising and public relation campaigns accomplish the same results for my business?”… and “What would work best for...
How to Thrive During the Next Economic Downturn…Bitcoin and Beyond! Simple Strategies That May Bring Massive Dividends in the Future Like any revolutionary or innovative advancement, there are risks in being an early adopter. The conversation around internet,...
ARE YOU INVISIBLE? How do you know if your company is invisible to the public? How has word-of-mouth and referrals changed in the last 10 years? According to a 2012 report from FleishmanHillard.com “89 percent of consumers turn to Google, Bing or another search engine...
As a fellow business owner since 1993, my job is to observe social patterns and help your business swim in places that help you succeed. So, what happens to business owners who find themselves running solo, or at least feeling like it? The sense of isolation...
