Giving Focused Business
Several years ago we noticed that marketing was becoming more and more complex, the industry was known for taking instead of giving, so we simplified the process and incorporated a philanthropic focus. Everyone knows that building a sustainable business consists of...
7 Marketing Moments
1. Introduction to connect and gather information (video chat, email, in person or phone call) 2. Brief email “Stay connected/Good connecting” (Mention how you connected, no sales ask) 3. Social Media friend/connect (Facebook, LinkedIn, Twitter, Instagram,...
Is Your Brand Clear And Consistent?
http://www.youtube.com/watch?v=5RLwWPxuVpo Is your brand clear and consistent? As you know, Giver Marketing focuses on three specific areas of your business (or organization). A long term strategy requires strong branding. What that means to you is we help generate...
Who Is Your Marketing Coach?
As your marketing coach, my job is to maximize your time spent on three areas of your business (or organization); branding, visibility, and promotion. What that means to you is we generate quality client and prospect interaction, ultimately leading to more...
5 People Who Lead Together
There are five basic types of influencers. As we look at these roles, let’s remember that dynamics and environments continually change but the core gifts, abilities, and tendencies of people generally don’t. We can all agree that strength-based positions...
5 Languages of Business
Is it possible that we don’t know how our customers connect with our organization practically and emotionally? Millions of books have been read and training hours spent teaching on how to define the type of client each company is looking for, but what if...
Advertising vs Public Relations: What Works Best For Your Business?
Every season seems to have advertisers scrambling for consumer attention and most business owners asking questions like, "Do advertising and public relation campaigns accomplish the same results for my business?"... and "What would work best for my company?" One way...
Bitcoin and Beyond! Thrive During Economic Downturns
How to Thrive During the Next Economic Downturn...Bitcoin and Beyond! Simple Strategies That May Bring Massive Dividends in the Future Like any revolutionary or innovative advancement, there are risks in being an early adopter. The conversation around internet, email...
Are You Invisible?
ARE YOU INVISIBLE? How do you know if your company is invisible to the public? How has word-of-mouth and referrals changed in the last 10 years? According to a recent report from FleishmanHillard.com “89 percent of consumers turn to Google, Bing or another search...
Calling All Lonelypreneurs
As a fellow business owner since 1993, my job is to observe social patterns and help your business swim in places that help you succeed. So, what happens to business owners who find themselves running solo, or at least feeling like it? The sense of isolation...